Link Building is not Dead - SEO Articles Services India

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Saturday, July 27, 2013

Link Building is not Dead

In the current scenario, everyone is saying that link building is dead, SEO is dead but I think Google doesn't say like this. Google wants only quality website and information rich website. And if your website has these things then you can link with other webmasters and vice versa.

As per Google guidelines, Provide high-quality content on your pages, especially your homepage. This is the single most important thing to do. If your pages contain useful information, their content will attract many visitors and entice webmasters to link to your site. Links help our crawlers find your site and can give your site greater visibility in our search results. When returning results for a search, Google uses sophisticated text-matching techniques to display pages that are both important and relevant to each search. Google interprets a link from page A to page B as a vote by page A for page B. Votes cast by pages that are themselves "important" weigh more heavily and help to make other pages "important."


Nowadays, Always Keep in mind that Google algorithms can distinguish natural links from unnatural links. As per latest Google guidelines, Natural links to your site develop as part of the dynamic nature of the web when other sites find your content valuable and think it would be helpful for their visitors. Unnatural links to your site are placed there specifically to make your site look more popular to search engines. Some of these types of links (such as link schemes and doorway pages) are covered in our Webmaster Guidelines.

Here are some other sources of unnatural links:

  • Duplicate template websites
  • Websites only made for link building
  • Small 5-6 content page websites
  • Site - wide links from blogroll and other websites
  • Paid / Purchased links
  • Content less websites
  • Information less websites
  • Dynamic Footer links

Finally, only natural links are useful for the indexing and ranking of your site.

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